Thomas Tuchel has decided to reject offers for Armando Broja this summer, per talkSPORT.
The report claims that the Blues have decided against cashing in on the forward despite their being plenty of interest in his signature.
The Hammers expressed a willingness to pay £30m for Broja, with boss David Moyes identifying him as a key potential target.
The Irons have since moved on and have signed Gianluca Scamacca from Sassuolo instead.
And it now appears that Chelsea are not going to sell Broja after all.
They have allowed Romelu Lukaku to return to Inter Milan on loan and Tuchel does not want to be left short up front.
TalkSPORT claims that those clubs who are interested in Broja now expect him to remain at Stamford Bridge ahead of the 2022/23 season.
He impressed on loan at Southampton last season and now appears set to be given a real chance in the Chelsea first-team.