The exciting youngster has managed just three appearances for Rovers who are currently in an identical Championship position to the Irons in the PL – third off bottom.
And the Hammers are closely monitoring the situation after negotiating loan deal a setp up the divisions from League One Peterborough to whom he was loaned last term.
But a source inside the club said: “We want Martin to get games – the whole point of loaning out youngsters is to see them grow up in the game which is why we chose a Championship outfit.”
The message from the club is clear – that the player could be recalled from Ewood Park should he spend too much time on the Ewood Park sidelines.
Our source said: “We monitor the progress our loaned players are making very carefully as it is a very important part of their development.”