Whispers

“The number one target remains” | Insider lifts lid on West Ham’s shifting transfer strategy

Image for “The number one target remains” | Insider lifts lid on West Ham’s shifting transfer strategy

Pouring calming  oil on the  choppy waters of West Ham’s transfer window is all well and good providing the end results prove that the claimed activity ‘behind the scenes’ is real and yields results.

Insider exWHUEmployee has sought to do just that, with an update today claiming that West Ham’s transfer business is now is being undertaken in a very different manner to previous windows, when multiple bids were made in a scattergun strategy which often involved leaks to the press to try and move negotiations forward.

The unnerving ‘radio silence’ with which this window has proceeded has taken a lot of fans by surprise. Writing on the westhamway.com, the club insider has suggested there is  a very different MO being adopted this summer, focusing on one player rather than multiple options:

Niclas Fullkrug in West Ham away kit

Fullkrug: Product of a poor transfer strategy that would not happen again with West Ham’s changed methodology

““Often, they would jump very quickly from one target to another and not try and negotiate a fair price for the top target. Things are different now.

West Ham have targeted positions and targeted players. The number one target remains the number one target through a period of negotiations until either they sign that player, or they can’t agree terms, and we move on to target two.” 

By way of justification for the ‘new’ strategy, ‘Ex’ claims:

Had we had this approach during other windows, the likes of Fulkrug, Todibo, Cornet, and others may not have been bought. None of these were first choices, but at the time, we determined that these guys represented the “best value”, which ultimately didn’t translate at all to the best fit for the club.”

Which sounds all well and good but ultimately, results only will suffice as the richest club in the Championship gets ready for an arduous campaign with zero signings, five first team departures and a host of former academy players lined up to plug the gaps. By way of summary, the Hammers insider signs off with:

I do not think we will sign a multitude of players by September 1st, but I am assured by multiple people in the club that we will have three or four good signings, to go with good players staying and some Academy boys getting their chance”

Time to either hang onto that belief for the next couple of weeks then, or start to feel a sense of ‘we tried‘ deja vu is about to envelop the Hammers’ narrative. I’ll take the former. For now.

Share this article

From the old Bobby Moore Upper to the Billy Bonds' stand these days - sometimes- have to admit I have not renewed my season ticket... I've been watching since '03 and a supporter since about 1970..
Favourite player - Dean Ashton: Still watch YouTube repeats of the Cup Final of 2006 hoping in vain that Shaka Hislop grows six inches and stops Steven Gerrard's injury time equaliser. Can tell I'm getting old knowing I saw both Mark Noble's debut and his last game at West Ham.
Pulling on a Claret and Blue replica shirt still makes me feel the same butterflies as when I was seven years old. Magic.

3 comments

  • merlin1066 says:

    This is great to hear and hopefully will bear fruit.No more scattergun approaches for very average players which has been our downfall in the past.

  • John Ayris says:

    I prefer a quiet approach to Sullivans baloney. Happy not to know until the signing is announced if that results in players who make contributions.

  • Mark tj says:

    3-4 players? Won’t be enough and won’t be £20mil players either.

Leave a comment

Your email address will not be published. Required fields are marked *