West Ham’s transfer strategy this summer has yet to bear fruit despite the addition of first Nils Koppen as Head of Recruitment and just this week the drafting in of former Southampton recruiter Ben Chorley to assist.
The policy of aiming for Premier League-ready players is something of a high risk approach, with repeated knock backs likely as the Irons go looking for players willing to drop down a division for a season with no guarantee of an instant return to the top tier.

Ben Chorley joined West Ham on an interim basis to strengthen West Ham’s recruitment department.
Such is the case with their winger targets: No less than six clubs are reported to be in the mix for Sunderland’s Ivorian Simon Adingra meaning the Hammers have a mountain to climb. According to teamtalk.com the Hammers face competition from multiple top tier clubs:
‘West Ham and AS Roma among clubs interested in Simon Adingra; Newly promoted Premier League sides Ipswich Town and Hull City have also been linked with permanent moves, while relegated West Ham United have already held discussions with the player’s agents as they look to rebuild under manager Nuno Espírito Santo.’
Meaning the Hammers are aiming again at a player who is – literally – out of their league. All fine and good as an ambition but the clear danger is that, as things stand, West Ham fail to land new players whilst the clock ticks down. At some stage the club will have to shift its stance onto more attainable players which is presumably why Ben Chorley has been brought in.
Desperation or part of a cunning plan? Supporters will look on anxiously in the next couple of weeks waiting for news of the promised three or four signings, whilst hoping their optimism around this new era West Ham United isn’t misplaced.
Adingra is a player who is in the lower league of prem quality, might be more realistic than we would think depending on his position towards his future.
Though 100% agree we should be targeting players that are not yet known to PL clubs am not seeing anything from Koppen that suggests we are going to find untapped talent which is what the Brighton’s, Bournemouth and Brentford are so good at.
Its easy it will take 2 minutes do you want to come to a club in the championship no its over yes then try to do a deal easy don’t make it seem its going to take weeks